Duncan’s 30-year career has spanned large, global companies to medium-sized and start-up organisations, mostly within Technology.

He qualified as a Chartered Accountant with PwC, before moving to Sage plc as the business entered the FTSE-100. His roles within Sage included a number of M&A projects as well as commercial finance positions.

In 2004 Duncan moved to an IT Services business, becoming Finance Director and leading on over 20 acquisitions as part of a buy-and-build strategy.

As a consultant Duncan advised a number of high growth tech startups, spending time in the fields of Internet of Things (IoT) Big Data, Autonomous Vehicles and Machine Learning. He co-founded Innovation of Things Limited in 2015, to patent AI-based driver identification software.

He is now co-founder and CEO of Notify Technology, an organisation on a global mission to make a billion people safer and healthier at work. Notify’s award winning software platform has been use to report over a million safety events, audits, actions and risk assessments, and is looking to harness the power of AI to help businesses dynamically understand and measure the likelihood of safety, health and environmental risks.

Whether it’s checking large datasets in company audits, creating business wide dashboards or benchmarking safety performance, data and data literacy has been integral to Duncan’s career. He’s a passionate believer in improving data literacy rates to support critical thinking and as way to drive better understanding of both business and social news stories and events.